Annabel Norman
Managing Partner
Norman Consultants
Understand what the shifting priorities of strategics around formulation ownership mean for your brand & how intellectual property (IP) rights can impact your valuation.
Discover how coveted brands are expertly balancing continuous innovation with their core values and authentic identity. By embracing forward-thinking marketing ideas, brands are securing their differentiation in this hyper-competitive landscape.
Aurelian Lis
CEO
Dermalogica
Aurelian Lis is the global CEO of Dermalogica, a subsidiary of Unilever Prestige. For over 30 years, Dermalogica has been committed to elevating the skin care industry through providing world-class education to professional skin therapists and salon owners, as well as cutting-edge, professional-grade products that deliver results. Dermalogica is a standalone company headquartered in Los Angeles and is sold worldwide. Since 2016 the company has embarked on a digital transformation that has redefined the brand to new consumers seeking healthy skin. Dermalogica’s FaceMapping® technology is just one of the many examples.
Danessa Myricks
Founder & CEO
Danessa Myricks
As a makeup artist, photographer, and entrepreneur, Danessa Myricks is one of the most influential leaders in the beauty industry and is widely credited for leading groundbreaking product development for some of the most popular brands before launching her own brand, Danessa Myricks Beauty, in 2015. Referred to as the “Willy Wonka of Beauty”, Myricks takes a revolutionary approach to product development resulting in award-winning, innovative, multi-use products like the Blurring Balm Powder, Colorfix, and the viral Lightwork Freedom Palette System, earning over 80 accolades and recognition from Fast Company’s Most Innovative Companies List, Allure Best of Beauty, and featured on TIME Magazine’s Closers List to name a few. As CEO, she continues to push boundaries, fostering a global community rooted in love, creativity, and inclusivity while connecting hearts and minds through beauty.
Cindy Deily
VP of Merchandising, Skincare
Sephora
Ensure your beauty formulations are shelf-ready, going beyond efficacy to encompass crucial certifications and testing. Discover how to confidently position your products and craft compelling, marketable claims that augment your brand value with retailers and consumers alike.
Andrew Koenig
Senior Technical Advisor, R&D & Regulatory
Goodkind Co.
Romain Gaillard
Founder & CEO
The Detox Market
Romain is the founder and CEO of The Detox Market. In 2010, he opened The Detox Market on Abbot Kinney in Venice, CA, as a collaborative, short-term pop-up shop aimed at providing education regarding the benefits of green beauty while also exposing consumers to hard-to-find eco-friendly brands. After the positive response and several more pop-ups, he opened the West Hollywood flagship in 2011. As one of the first purveyors of natural beauty products, Romain’s focus has always been discovering and incubating new brands and showcasing the brand founders’ stories, which reflect his own passion for offering non-toxic beauty choices. Now North America’s leader in green beauty, The Detox Market has since expanded to seven locations throughout Los Angeles, Toronto, and New York City, as well as several Beauty Corners in partnership with Café Gratitude, the plant-based restaurants in CA. The demand for the best in green beauty has also made the ecommerce shop www.thedetoxmarket.com a thriving platform, shipping worldwide.
Brian Ecclefield
Founder & Managing Director
Validated Claim Support
Jane Tervooren
Co-Founder and Director
Validated Claim Support
Neurocosmetics represent a transformative shift in skincare, merging neuroscience, emotional health, and beauty innovation. By leveraging the skin-brain connection, these formulations use clinically tested, emotion-responsive ingredients to influence mood, stress response, and overall well-being. This approach goes beyond aesthetics—targeting longevity, neurological health, and emotional resonance. By tapping into emotional wellness, neurocosmetics open new doors for innovation, consumer engagement, and brand differentiation.
Anne Young
Technical Business Development Manager
Croda
Anne is currently the Technical Business Development Manager at Croda, Inc where she is responsible for identifying and driving strategic growth opportunities for Beauty Actives, leading customer engagement across North America, and translating technical insights into impactful commercial strategies. She has a wide range of experience in the beauty and personal care industry, with expertise in product development, technical sales, and global business development. She holds a Ph.D. in Chemistry from New York University, where she focused on peptide research. Anne has held strategic roles at BioCogent, BASF, Expanscience Laboratoires, L’Oréal, & J&J driving innovation and commercial growth across diverse markets.
Unlock the secrets to eCommerce success! Discover how to attract customers, boost conversions, and build lasting brand loyalty.
From AI-driven personalization to social commerce and omnichannel growth, discover the strategies top beauty brands use to scale and thrive online.
Michelle Miller
CMO
VEGAMOUR
Michelle Miller is an award-winning CMO passionate about building culturally iconic brands, driving rapid growth, and fostering global communities. With deep expertise in digital, social, and the creator economy, she thrives at the intersection of beauty, innovation, and culture.
Michelle has had the privilege of shaping transformative moments in beauty—Too Faced during its Estée Lauder acquisition, Kosas redefining clean beauty, and most recently, K18, where they pioneered biotech haircare. K18 became the #1 haircare brand on social media, earned 25 billion TikTok views and 50+ awards, and was acquired by Unilever Prestige.
Now, as the CMO of Vegamour, Michelle is leading the charge to build the #1 plant-powered hair growth & longevity brand, redefining hair wellness with innovation, authenticity, and community at its core.
Jeremy Lowenstein
CMO
Milani Cosmetics
Jeremy Lowenstein, Chief Marketing Officer at Milani Cosmetics, is a seasoned consumer product marketing executive with proficiencies in brand building, digital and traditional communication strategy along with content development, upstream innovation, globalization, turnarounds, and integration. He is a trusted organizational leader with the ability to build and sustain high performing teams along with a strong global network of cross-functional partners to influence change and decision making with executive leadership teams. With a tenure spanning over two decades at companies such as Estee Lauder Inc., Coty Inc., Kopari Beauty, MeUndies and Milani Cosmetics - Jeremy Lowenstein has earned ever greater levels of responsibility—starting with his first role, in men's grooming and hair care at Aveda, followed by the fragrance division at Coty, up to his role at Sally Hansen, where he served as Vice President, Global Marketing and Product Development. Since then, he's held three Chief Marketing Officer roles at both founder-led and private equity owned brands including his current at LA-based Milani Cosmetics. Jeremy has extensive experience in brand marketing, innovation, optimization, globalization and brand turnaround and transformation.
Sean Henry
Co-founder and CEO
Stord
Sean is the co-founder and CEO of Stord. Having experienced the antiquated and disconnected systems of fulfillment and consumer experience first-hand, when both running e-commerce businesses and working at an automotive manufacturer in Germany, Sean founded Stord in 2015 with Jacob Boudreau. Stord levels the playing field for brands of all sizes empowering them with the commerce enablement tools needed to provide a world-class consumer experience at scale. Sean attended Georgia Tech prior to founding Stord, and has since been recognized as a Thiel Fellow, in the 2019 Forbes’ 30 under 30 list, and in 2021 by Forbes as the youngest CEO of a $1B+ company.
Ashu Dubey
Founder & CEO
Alhena AI
Ashu Dubey is the Founder & CEO of Alhena AI, a leader in AI-powered CX solutions for modern retail brands. With a background in both technology and growth strategy, he has been at the forefront of shaping how e-commerce businesses leverage AI to drive revenue, elevate customer satisfaction, and unlock operational efficiency.
A top voice on the intersection of AI and customer experience, Ashu brings a pragmatic yet visionary lens to the fast-evolving CX automation landscape. Ashu is a vocal advocate of solutions that are not just intelligent, but also brand-aligned, measurable, and human-like.
Level up your ROI with engaging, authentic, long-term creator partnerships. Uncover the framework for budget allocation, best practice, and measurable impact to leverage viral moments and amplify brand advocacy.
Julian Reis
Founder & CEO
SuperOrdinary
Juliette Tang
President
ONE/SIZE Beauty
Juliette Tang is the President of ONE/SIZE by Patrick Starrr, a brand dedicated to giving a voice to the unseen and unheard and the fastest-growing makeup brand at Sephora North America. Since joining in January 2023, she has focused on enhancing digital innovation, strengthening operations, and driving thoughtful growth.
With a background in digital-first beauty, Juliette has spent her career helping brands scale, build strong eCommerce foundations, and connect with consumers in meaningful ways. Before ONE/SIZE, she was Vice President of Global eCommerce at Huda Beauty, leading international eCommerce for Huda Beauty and Kayali Fragrances. She has also held leadership roles at NYX Professional Makeup (L’Oréal) and Zevia, where she contributed to the brand’s digital expansion and IPO. Earlier in her career, she worked in social media strategy at Zoosk and started her journey in technology at Google.
Patrick O'Keefe
Chief Integrated Marketing Officer
e.l.f beauty
A true digital and experiential disrupter, Patrick has spent the past 15+ years in the beauty industry focused on bringing brands to life with an integrated approach through Digital, Paid Media, Data Driven Marketing, Social, Influencer and Retail Partnerships. He joined the e.l.f. Beauty team in September 2019, where he brought his deep expertise to create the Integrated Marketing Communication team. Patrick is tasked with driving seamless integration and bullet proof brand consistency across all paid media, social media, influencer marketing and public relations for all brands in the e.l.f. Beauty portfolio. He is an integral part of the go-to-market strategy and helps lead the marketing efforts to explore new frontiers. Prior to e.l.f., Patrick was the Vice President of Integrated Consumer Communications at L’Oréal working on the Matrix and Biolage brands and driving results in the haircare and color categories. He also previously worked at Shiseido and supported hairdressers, makeup artists, nail techs and estheticians with the largest association management firm in the United States building their experiential marketing programs. Before the beauty industry, he worked at Walt Disney World and served in the United States Air Force.