Site selection is strategy, especially when you're scaling. This session unpacks how top fitness brands are using real estate analytics to choose winning locations, negotiate smarter leases, and decide between foot traffic hubs and destination spaces. Walk away with proven tactics to optimise rent, minimise risk, and expand with confidence, whether you're opening your second location or your twentieth. 

With tighter wallets and a shifting economy, brands need more innovative strategies to grow. In this workshop, discover how to harness machine learning and payments data to optimize every stage of your funnel - boosting acquisition, increasing LTV, and keeping customers happy.